The empowered patient

About the Panels

The Empowered Patient

Never before have patients’ opinions and what influences them, been more important for achieving success within the healthcare space.

Having the ability to tap into a large, live panel resource, enables you to achieve a greater insight into the healthcare consumer.

The Patient Connection - A New Approach to Panel Building

In the last few years, the use of panels both for internet and telephone research have become day to day tools.

Why Panels?

There are a number of reasons for this:-

  • Pre-screened and committed respondents mean shorter fieldwork and recruitment timescales, thus more cost-efficient research.
  • Lower drop-out rates are achieved because respondents are more knowledgeable about their involvement with the research process and are happy to participate.
  • Panels allow access to hard to find sample groups which would be either unavailable through other recruitment techniques or could prove unrepresentative.

Panels offer an unparalleled solution to benchmarking studies owing to the nature and consistency of the recruitment methodologies. They are an excellent and robust alternative to random population sampling.

They are the most efficient, and normally the only practical way, to ensure fieldwork success in the online research space.